Major Announcement: New Project in Xillion Incubator - Amplifi

4 min readDec 30, 2022

Hello Xillionaires!

Today marks the anticipated announcement of Amplifi, the latest project addition to the Xillion ecosystem, where we will break down the SocialFi platform and what this means for users of our community.

Overview:

Amplifi turns influencers into an asset class. We make it possible to become a shareholder of your favorite creator, athlete, musician and more! It is a SocialFi Platform that not only turns influencers into an Asset Class, but also connects brands with a global network of high-quality creators.

Currently, Amplifi has signed 30 influencers with a total of 50M followers and nearly 2Bn views in December. Our flagship influencers are QCP with 11.5M followers, Chris Barnett with 6.5M followers, Jordy Boulet-Viau with 5M, and Eliana Ghen with 9.8M followers respectively. Amplifi generates a minimum of 2 billion views every month across TikTok, YoutTube, and IG.

Amplifi Model:

1. For Brands and Influencers:

Brands are getting connected with top influencers via our platform, and spend their marketing budgets efficiently (low cost, wide geography, very reputable influencers with engaged communities, cost effective pricing). Brands simply allocate their budget via our platform, select specific geographies or categories (such as lifestyle, finance, etc.), select preferred influencers, and get the campaign started.

After that, by using our interactive dashboard, they can easily monitor all of the influencers' posts on TikTok, Instagram, Youtube, etc. Additionally, they can monitor the views, engagement, performance, how many people clicked the links, and more. With the high demand for personalized engagement mediums and rapidly changing social media landscape, this approach is the best way to work with influencers for brands and their supporters.

2. For Users:

Every Influecer allocates 10%-100% of their revenue on our platform, and allow for their followers to buy NFTs that represent them.

How it Works:

You invest in your favorite creator for as little as $1. In return, you get a portion of their ad revenue - for life! The more you invest, the more you can earn!
As your creator grows their following, they receive larger and more frequent brand deals - meaning more income for the creator, and for you!
You can sell your rights to the creators and revenue at any time. The earlier you support a creator, the higher the chance your share has for going up in value!

What Does This Mean For You?

All brands, especially consumer-focused brands need to advertise effectively to a broad range of demographics. They spend billions on influencers every month, but it is extremely difficult to properly manage dozens, or even hundreds of different influencers. We solved this issue with the unique Amplifi approach - utilizing the cutting edge tools brought upon by blockchain and NFTs to fully capture value for influencers, brands, and supporters alike.

On top of this, XIL token holders will be eligible for 2.5% of the entire AMPLIFI token supply for free. They will also be able to buy more tokens at 50% to a Private Sale round. Buying and holding $XIL has continued to gain unprecedented benefits for its long term investors.

Example (Food For Thought):

What if you could have invested in Mr. Beast from when he first started his journey? Imagine an influencer who decides to sell 50% of their future revenue from TikTok, YouTube, or Instagram. They mint 1000 NFTs that represent 50% of the future revenue and price of every NFT at $100, which makes the entire collection worth $100,000, where 1 NFT is 0.05% of it.

Then, imagine they made $100,000 monthly for 6 months, where half of it is a reward for NFT holders.

300,000 / 1000 = $300 / per NFT (or 3X to the initial investment for 6 months). Therefore, you could buy not just 1 but 10 NFTs and make not $300 but $3000 instead. The good news is that your revenue sharing is a lifetime, so as long as the influencer makes money - you make a percentage of it.

Final Remarks:

Social networks are one of the most prominent pillars of the modern internet. Connecting people around the world to interact digitally. Many influential personalities use social media to accelerate their growth through sponsorships, which are gained based on their engagement rates. Thanks to the advent of blockchain and the digital asset space, many industries are discovering new ways to operate and integrate - with social media being no exception.

Amplifi’s SocialFi approach is a fusion of traditional social media platforms, web3.0, and smart finance that provides rewards and benefits to users by tokenizing social influence. Amplifi aims to make it easier for newcomers to enter an otherwise intimidating space, through a socially charged community that leverages blockchain.

About us

Xillion.one - a Web3 Tokenized Incubator that provides every XIL token holder with free tokens of every project it incubates.

We build projects from scratch and create synergy between them. We combine the VC and PE approach to building companies by growing their value and managing investor capital. We simultaneously operate as investors and founders to amplify the results.